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Digital Interactive Mirror
Digital fitting room
The Interactive Mirror is a system for recommending and cross selling retail store products.
It uses RFID technology and a touch screen integrated with a mirror to enhance the shopper or gallery shopping experience.
Customers, along with their reflections, see images of the products they have purchased, detailed information and recommendations from other articles.

How it works?
1. The customer chooses an item he find interesting.
2. Approach the product close to the Interactive Mirror and the RFID subsystem detects it.
3. The Interactive Mirror screen shows customer reflection and product images, along with information such as available colors and sizes, composition, price and others. The customer also receives product and accessory recommendations.
4. With the Interactive Mirror touch screen, the customer can browse other products, ask an employee to bring a product, among others.

Omni-channel
Customers make no distinction between online stores, physical stores or external e-commerce platforms; customers just want to buy!
Synchronization across all selling platforms, both online and instore, makes the offer more consistent.
It starts by creating a stock overview and ends up offering highly personalized and attentive service.


Remotely updated
The Interactive Mirror content and user interface can be easily and remotely updated via the Interactive Mirror cloud-based software.
Every event is logged and stored in the cloud. This information can be analyzed to optimize your business:
- Number of users using the Interactive Mirror;
- Products that customers bring to the Interactive Mirror;
- Recommended products compared to the ones the client selected;
- Products that customers request to be brought by an assistant.

Ask for assistance without leaving the dressing room!
For many customers, having to go out of the fitting room to fetch another article or other size is enough to lose interest in the purchase.
With the Interactive Mirror, you have the ability to call for a shop assistant, order a new article or even a different size.

Ask for assistance to make your decision!

Recieve assistance from an employee!
Up-Selling and Cross-Selling suggestions
Through the Interactive Mirror store assistantes quickly leverage up and cross selling opportunities, with modern communication methods with customers. The Interactive Mirror increases the loyalty of your business, especially with the younger audience, since it's an application aimed at the generation of smartphones.
Interactive Mirror offers numerous advantages, such as consulting frequently tested but rarely purchased items, knowing customer preferences, increasing accuracy in suggested products and optimizing merchandise, all of this done in real time.

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