In today’s digital age, interactive billboards and self-service kiosks have become a powerful tool for businesses to engage with their audience. These dynamic displays allow for real-time updates and personalized content, making them a highly effective interactive and advertising medium. However, managing the content on these billboards and kiosks can be a challenge, especially when it comes to keeping up with the ever-changing demands of the market.
This is where a headless CMS like the YPORTAL software, with no code and drag & drop capabilities, powered by a dynamic database and CRUD, can revolutionize the way interactive billboards and kiosks are managed.
Understanding Headless CMS
A headless CMS is a Content Management System that separates the content creation and management from the presentation layer.
Unlike traditional CMS platforms, a headless CMS does not have a predefined front-end, or can have a predefined layout, but with the possibility to change it according to the customer needs. Instead, it provides content through an API, allowing developers to deliver the content to any platform or device.
This flexibility is crucial for managing content on interactive billboards as it enables seamless integration with various applications and ensures a consistent user experience across different digital billboards, self-service kiosks and screens.
The Power of No Code with Drag & Drop
One of the biggest challenges in managing interactive digital billboards is the technical expertise required to create and update content. This is where the power of no code with drag & drop comes into play in YPORTAL software.
With a no code platform, non-technical users can easily create and modify content without the need for coding knowledge. The drag n drop functionality further simplifies the process by allowing users to simply drag and drop elements onto the canvas to create visually appealing content and link this content to actions or database content.
This empowers marketing teams and content creators to quickly iterate and experiment with different designs, resulting in more engaging and impactful digital billboards and self-service kiosks content.
Leveraging a Dynamic Database & CRUD
A dynamic database with CRUD feature is essential for managing content on interactive billboards as it allows personalization.
With a dynamic database, businesses can create new tables and store and retrieve content on-demand, ensuring that the most relevant and up-to-date information is displayed on the billboard. This is especially important in scenarios where the content needs to change based on external factors such as location, time, or user preferences.
By leveraging a dynamic database with CRUD functionalities, businesses can create new tables, allowing backoffice administrators to configure new menus, sections, pages and contents, to be able deliver personalized and contextually relevant content, enhancing the overall effectiveness of their interactive digital billboards or selfservice kiosks.
The Role of a CMS in Interactive Billboards
A CMS plays a crucial role in managing the content on interactive billboards and self-service kiosks. It allows businesses to easily create, update, and schedule content, ensuring that the right message is delivered to the right audience at the right time.
With a headless CMS, businesses have the flexibility to deliver content to any device or platform, making it easier to manage and scale interactive billboard campaigns. The no code with drag n drop functionality empowers non-technical users to create visually stunning content, while the dynamic database with CRUD ensures the possibility to create personalized menus, layouts & experiences.
By leveraging a headless CMS with no code and drag n drop capabilities, businesses can take their interactive billboard contents and campaigns to the next level.
Managing content on interactive billboards can be a complex task, but with the right tools, it can become a seamless and efficient process. A headless CMS with no code and drag & drop capabilities, like YPORTAL software, powered by a dynamic database, provides the perfect solution for businesses looking to create and manage engaging billboard contents & advertising.
By leveraging these technologies, businesses can deliver personalized and contextually relevant content, resulting in more effective and impactful interactive digital billboard layouts, contents and campaigns.
Contact us today to learn more about how our YPORTAL headless CMS with no code and drag n drop capabilities, powered by a dynamic database and CRUD and other functionalities, can transform your interactive billboard or self-service kiosks contents.
YPORTAL is a SaaS software developed by the PARTTEAM & OEMKIOSKS company aimed at presenting content and advertising on digital billboards and self-service kiosks, having an online CMS, composed of several modules, that allow the creation of personalized layouts and content tailored to customers, to create interactive or DooH digital advertising experiences on digital billboards and self-service kiosks. Some of the modules, both for the CMS backoffice and frontoffice, are only available through subscriptions to annual addons and/or implementation and installation fees.