A buying journey that “starts here” and “finishes there”

A buying journey that “starts here” and “finishes there”

We live in the age of information and communication technology, with increasingly demanding and aware citizens who want more quality, speed and efficiency in services. This way, excellence in service can be the competitive differentiator and the main factor in customer loyalty during their buying journey, in sales growth, in the evolution of companies, in …

The importance of technology in cultural spaces

The importance of technology in cultural spaces

Nowadays, more than cultural experiences, museums and interpretive centers present themselves as places where technology allies with entertainment, giving people interactive and dynamic experience. Taking into account that museums and interpretation centers need to combine culture and technology, multimedia kiosks, digital signage, digital billboards and interactive tables can make communication with visitors more efficient, also …

Digital transformation: What it is and what its benefits are

Digital transformation: What it is and what its benefits are

With the technological evolution and the changing habits of the population, connectivity is an increasingly important presence in our daily lives. Therefore, it is increasingly common to talk about digital transformation (DX), that is, the integration of digital technology in all areas of a business. Fundamental to all sectors of activity, digital transformation translates into …

The importance of artificial intelligence in self-checkout systems

The importance of artificial intelligence in self-checkout systems

There has been a clear investment by the various sectors of activity in self-checkout systems and kiosks. In order to improve the customer experience, there is a simultaneous investment in artificial intelligence (AI), which provides more autonomy to consumers. As the various industries and customer expectations are shaped by the resources of today’s online world, …

How to evaluate customer satisfaction in an establishment

How to evaluate customer satisfaction in an establishment

Customer service assessment is an especially important tool in human resources management, whose main objective is to capture the satisfaction levels of customers and employees, in just a few seconds. This can be done with PARTTEAM & OEMKIOSKS Evaluation System. In an increasingly competitive market, it is important to understand the needs of consumers. At …

The contribution of Urban Information Systems (UIS) to sustainable mobility

The contribution of Urban Information Systems (UIS) to sustainable mobility

Urban planning is a complex task that requires a variety of urban information. The need for assistance in the execution of tasks related to urban planning has led to the development of Urban Information Systems (UIS), which in many cases are also digital and, therefore, called Digital Urban Information Terminals (DUIT). For sustainable mobility and …

How digital signage can benefit the health sector

How digital signage can benefit the health sector

Digital signage has been playing a key role in the health sector, whether public or private, improving patient experience, communication with staff and management activities. In fact, digital signage is an opportunity for visual communication, which includes interactive, engaging and educational content. The health sector, which includes hospitals, health centers, clinics, pharmacies, is one of …

The impact of interactivity and multimedia on culture

The impact of interactivity and multimedia on culture

Emerging technologies are changing the way people get involved and experience culture. In this sense, there must be a captivating and accessible interpretation so that interactivity and multimedia are increasingly an integral part of the digital experience in the cultural area. With the advance of automation in all sectors of the economy, investments in technology …