The importance of apps and software installed on digital billboards for municipalities

Nowadays, more than half the population lives in urban areas and this number is expected to increase in the coming years. This implies the demand for new services as well as the development of the city itself. So, information and communication technologies play an important role in connecting resources and in connecting citizens and cities. Software such as YPortal from PARTTEAM & OEMKIOSKS, thus, contributes to the development of Smart Cities.

Given the accelerated technological growth, and the increasing use of smartphones and tablets, there is also an expansion of apps. Besides the fact that apps facilitate information consultation and communication between people, they are also an added value for municipalities, which use technological solutions so that citizens can maintain the lifestyle that is currently provided by information technology.

PLASMV Digital Billboard for Angra do Heroísmo
PLASMV Digital Billboard for Angra do Heroísmo

Software such as YPortal from PARTTEAM & OEMKIOSKS, which is now also available as a mobile application (APP YPortal), aims to promote interaction between municipalities and citizens, as well as disseminate various information, whether about transportation or public services, or about cultural agenda, hotels, restaurants, tourist attractions, events, etc. At the same time, they provide the tools necessary to improve internal communications and productivity, contributing to more inclusive cities.

This way, apps and software made available by municipalities for citizens have been important in modernizing communities, allowing cities to meet multiple objectives, such as the following:

  • Increased citizen satisfaction;
  • Attraction of business investment;
  • Promotion of municipalities as tourist destinations of choice;
  • Increased revenues and visibility;
  • Innovation and differentiation;
  • Promotion of sustainable development;
  • Connection between citizens and the city.
PLASMV Digital Billboards for Beja
PLASMV Digital Billboards for Beja

Smarts Cities

Smart Cities are places that implement structured projects in a given urban space, which make use of technology for urban management and social action.

One of the ways to promote inclusion and ensure that citizens are connected is through mobile devices and the Internet. This can be done using applications installed on cell phones or software installed in digital billboards around the city.

The benefits of apps and software for municipalities

Through apps and software like YPortal, any municipality can contribute to the development of Smart Cities and position itself in a disruptive and differentiating way from others.

So, we can highlight three major benefits, both for municipalities and for citizens.

1 – Improved communication

Apps and software are essential tools for promoting a connection between municipalities and the community. It is a simpler, more dynamic and interactive way to share relevant information.

Municipal updates, news, city service schedules, information on events, parks and recreational activity guides are some of the communications that can be transmitted through the YPortal APP or YPortal software, which can be installed on any digital billboard.

Digital billboard DOOH for Montalegre Town Hall
Digital billboard DOOH for Montalegre Town Hall

2 – Immediate access to municipal information

The technological tools mentioned allow anyone to access the shared information anywhere and at any time, which makes it possible for citizens to be aware of everything that is going on almost instantaneously.

3 – Promotion of civic participation

Any municipality can evolve and grow when citizens have the right tools to receive important information and become more involved in the life of the community.

YPortal software from PARTTEAM & OEMKIOSKS

The YPortal software integrated in PARTTEAM & OEMKIOSKS multimedia kiosks and digital billboards supports the digital transformation of Smart Cities and connects citizens with cities, municipalities, parishes and services.

In the age of technology, accessibility to information is a decisive factor in the face of a public that seeks more and more information. Aligned with the latest trends in design, functionality and technology, the YPortal solution from PARTTEAM & OEMKIOSKS represents an added value for any city and, consequently, for its citizens.

PARTTEAM & OEMKIOSKS' YPortal software supports the digital transformation of Smart Cities
PARTTEAM & OEMKIOSKS’ YPortal software supports the digital transformation of Smart Cities

This application performs innovative features that meet the technological trends we are currently experiencing and, at the same time, provides relevant information required by the user.

News, events, routes, points of interest, social networking information and contacts are just some of the information that YPortal can provide.

Equipped with the most advanced technologies and designed to meet the information needs of citizens, YPortal provides useful information following a proximity criteria, favoring the options that the user has closest to him or her and in full integration with the cell phone and/or smartphone.

Remote content management

Besides, content such as videos, images and texts are distributed remotely through a network. Real-time transmission or scheduled transmission can be chosen.

Specific content can be transmitted repeatedly at scheduled dates and times or in stipulated periods of time.

YPortal APP

YPortal, in a mobile application version, is increasingly closer to the citizens and aims to simplify communication, providing unique experiences and transmitting and adding feelings of joy and satisfaction to the users.

Providing a series of features that allow the user to interact and get to know the municipality better, this APP for municipalities works in full integration with the smartphone, giving the possibility to share with others their experiences and memories.

The YPortal APP provides useful information that allows you to get to know the city better. Suggestions for places to try the typical dishes, suggestions for accommodation, activities and tours are some of the information in the application that promotes the well-being and beauty of your city.

The YPortal APP provides useful information that allows citizens to get to know the municipality better
The YPortal APP provides useful information that allows citizens to get to know the municipality better

Also, in the YPortal APP you can add any location, activity, information, route or map to your list of favorites.

Here are some of the advantages of YPortal APP for municipalities:

  • Real-time communication;
  • Accessibility;
  • Interactivity;
  • High performance;
  • Sharing of moments;
  • Ease of use;
  • Promotion of the connection between the municipality and the citizens;
  • Alerts and emergencies.

The promotion of new technologies to improve the quality of life, thus, requires the establishment of an ecosystem suitable for the creation of innovations, particularly in urban spaces.

Technology is an instrument to open institutions to the world, since it enables the formation of increasingly connected citizens. Thus, PARTTEAM & OEMKIOSKS continues to develop technological solutions for municipalities, in order to promote well-being and communication among all.