Ad Fraud and why DOOH is a good bet for Advertising

The digital advertising industry has long been plagued by fraudulent activity, with roughly $19 billion being lost as a result of ad fraud in 2018. In recent years, numerous networks and platforms have been identified as hubs for non-human or “bot” traffic, which is generated by malicious actors in order to collect payouts from advertisers …

Smart Retail, a bet at the forefront of technology that challenges the current market

Smart Retail is a technology used to improve the experience of all consumers and the performance of retail in today’s landscape. This technology includes artificial intelligence, IoT, and technology for collecting and analyzing statistical data. Through data analysis, it is easier to understand and analyze consumer preferences, and subsequently improve the service and attendance, meeting …

The importance of investing in self-service solutions for caravanning and camping

The importance of investing in self-service solutions for caravanning and camping

Caravans, motor-caravans or camping tents are more and more options to be considered by many people, since it allows a more economical stay and makes each person feel “at home”. This sector must follow technological evolutions, in order to meet what the new generations are looking for.   Self-Service Kiosks In this age of independence, …

The best solutions for the hyper and supermarkets sector

Never has the shopping experience and customer service been so important as it is today. To serve today’s public, it is important to consider the changing customer profile. The consumer’s shopping experience is a very important variable as people look for convenience and connectivity in customer service. Self-Checkout/ Self-Service Kiosks Self-checkout represents a new reality …

Clusterwall, the future of visitor management for any establishment

Clusterwall, the future of visitor management for any establishment

Clusterwall is an internal or external social network, for sharing content (blog, articles, PDF files, videos, photos, white papers, notices, twitter…), and that allows the creation, management and optimization of tailored content experiences, in an easy and very intuitive way. In an increasingly technological and digital age, internal social networks can emerge as a solution …

The befenits of self-checkout solutions for different business sectors

The befenits of self-checkout solutions for different business sectors

Self-checkout solutions have achieved great prominence in recent years. Payments that used to be made only at the counter can now also be made in a more practical way and by the customers themselves. This digitalisation of operational processes has helped to increase the number of orders, turnover and also to generate savings. Advantages offered …

The importance of investing in ultra high brightness LCDs

The importance of investing in ultra high brightness LCDs

Turning waiting time into entertainment moments is something very important nowadays, leaving customers entertained and satisfied. With all the technological development that we have been following, visual communication is one of the ways of communication that has had the greatest impact on users. In areas of high exposure to sunlight, it is essential to choose …