Largest shopping center in the north of Portugal optimizes communication with Interactive Digital Billboards from PARTTEAM & OEMKIOSKS
Norte Shopping, in Matosinhos, is the largest shopping center in the North of Portugal, with more than 250 stores, and now has a new interactive technological solution.
Alongside the unique shopping and leisure experience it offers its customers, Norte Shopping assumes the responsibility of contributing positively to a more sustainable world, actively working towards exceptional performance in the environmental and social areas, in this sense, it used solutions from PARTTEAM & OEMKIOSKS that produced and developed the ZYTEC interactive digital billboards, a model that strives for modernity and minimalism.
Minimalist, elegant and versatile, the 55’’ ZYTEC model stands out in its surroundings due to its partial glass structure, responding to customer needs with its unique features and quality construction.
ZYTEC Interactive Digital Billboard
The model ZYTEC of 55’’ were developed and produced with the aim of providing dynamic and interactive content to shopping center visitors.
In addition to providing different information, it is possible through these interactive kiosks to locate stores through an interactive map.
- Promotion of products by companies/shops in the shopping center;
- Sustainability, reducing the use of paper;
- Reducing stress, taking into account that people have a digital guide at their fingertips in an intuitive way;
- Wi-Fi Hot-Spot for shopping center visitors;
- Information about cinemas or events taking place in shopping centers.
Depending on the location, visitors can use ZYTEC, spread throughout the shopping center, to browse different categories and search for points of interest within the shopping center. In this project, ZYTEC became much more than a digital billboard, being an interactive directory with a touch-sensitive interface.
Solutions for the retail sector
With interactive digital billboards, it allows you to capture the attention of your target audience with engaging images, highlight a product on sale and the possibility for the consumer to consult more detailed information about that product, encourage interaction and use of QR Codes through promotional codes and loyalty, viewing promotional videos, among others.
Investing in technology to improve customer experiences has been a strategy widely used by retailers, who in recent years have been introducing new technologies to attract consumers to their stores.
PARTTEAM & OEMKIOSKS puts its technology at the service of commerce and retail, with the aim of offering the best digital communication service inside and outside stores and commercial spaces.
Find out about our zytec model!
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